The Foundation
" Welcome to The Foundation—the proven path to jumpstart progress & get back on track."
Built Through Experience. Proven to Work.
"Personally, I've experienced the frustration of falling off track in my fitness journey. The overwhelming number of options and differing complexities can be paralyzing. I know what it’s like to want to lose weight, gain muscle, and improve overall fitness, but not know where to start. Through years of trial and error, experience, research and significant investment, I’ve created..."
The Foundation: a customized program and user-friendly platform with coaching video tutorials to help you bounce back and streamline your progress, no matter where you are in your journey.
30 Day Transformation
May - June 2024 | Starting Weight: 89kg | Finishing Weight: 95kg
"This transformation is the direct result of the performing the methods included in this service."
The Process
Designed to deliver results, the custom program follows a clear, structured approach that eliminates guesswork and keeps you focused. Over five weeks, you’ll progress through purpose-driven phases, each carefully crafted to build confidence, strength, and momentum. Every step of the way, you’ll have the tools, guidance, and support needed to make real progress and stay on track.
One-week intro and testing phase:


This week sets the stage by assessing your current fitness level including strength and endurance testing along with teaching you proper tempo and form. You’ll build confidence, learn key movements, and establish a baseline to measure progress—all while preparing your body for the next phases.
Two-week hypertrophy phase:
Focuses on building lean muscle with increased volume and controlled, time-under-tension techniques. This phase uses proven methods to challenge your muscles, boost endurance, and jumpstart noticeable changes in your physique.
Develop power, enhance stability, and improve overall performance with heavier loads and focused movements. By improving strength, control, and functional movement patterns, this phase helps you progress confidently and unlock your body’s potential.
Two-week strength phase:
What's included
"I’ve developed these programs to be simple to use, instructional, and purpose-driven. Each plan is designed with daily and weekly insights to help you understand the “why” behind every workout, ensuring you stay motivated and on track. From a detailed welcome email outlining exactly what to expect, to ongoing support and structured guidance, every element of your experience has been crafted to exceed expectations—because your results deserve nothing less." - Jake Siewert
Precision & Instruction
Every workout includes detailed sets, reps, tempo, and instructional videos to ensure perfect form and execution. These clear, step-by-step visuals make your workouts effective and easy to follow.
Comprehensive Support Tools
Your program goes beyond just workouts. Together, we can track your progress in the app while you enjoy bonus content like warm-ups, cool-downs, mobility circuits, and cardio routines—thoughtfully designed to complement your training and keep you moving toward success.
Seamless App Access
Gain exclusive access to the app, where tracking progress is effortless. Follow your tailored workout plan with clarity and confidence, knowing each step aligns perfectly with your goals, experience level, and available equipment.
The Foundation: Your First Step To Lasting Results.
Start today
This service is everything you need to simplify progress and build momentum—no matter where you’re starting.
The Foundation is only the beginning. Completing this program will equip you with the knowledge, experience, and structure to keep progressing on your own. Or, if you’re ready to take it further, you’ll unlock exclusive access to ongoing coaching services, workout programming and nutritional guidance all at a discounted rate.
Risk free one-time payment.
The tools are here. The guidance is here. The transformation starts now. Unlock your potential today.
Minimal gym experience
Confident training independently
1+ year of consistent training


”Being on the Foundation program that Jake designed for me has been an incredible experience! His wealth of knowledge and dedication is unmatched—he went above and beyond and truly takes the time to understand you, your goals, and what you’re striving to achieve. It feels just like having a personal trainer by your side, even in an online program setting."
- Gideon H.
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Founder, vision and website design by Jake Siewert
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